Overview
Eric Siu is an American entrepreneur and digital marketing executive who serves as Chairman and CEO of Single Grain, a Los Angeles-based marketing agency.[5] In 2014, Siu acquired the failing SEO agency for $2 and transformed it into a seven-figure business serving Fortune 500 clients including Amazon, Uber, and Salesforce.[5][7]
Siu hosts two podcasts that have generated over 100 million combined downloads: "Marketing School" and "Leveling Up."[12][9] He founded content intelligence software company ClickFlow in 2018 and commands speaking fees of $30,000-$50,000 for keynote presentations.[6][8]
Before acquiring Single Grain, Siu served as Head of Marketing at online education startup Treehouse, where he led growth initiatives that increased monthly revenue by 98%.[7] He holds a Bachelor of Arts in Economics and History from UC San Diego and completed MIT's Entrepreneur's Organization Entrepreneurial Master's Program.[6]
Early life and education
Siu was born in June 1986 and graduated from Arcadia High School in 2004.[6] He earned a Bachelor of Arts degree in Economics and History from the University of California, San Diego.[6]
From 2019 to 2021, Siu completed the Entrepreneur's Organization Entrepreneurial Master's Program at MIT, focusing on entrepreneurship and business leadership.[6] Before entering the marketing industry, he was a competitive eSports and poker player.[7]
Career
Break Media (2011–2012)
Siu began his marketing career at Break Media, a digital entertainment company.[7] He was terminated from the company in 2012 at age 25 for operating side business activities while employed.[7] Reflecting on the experience, Siu said the firing felt liberating rather than devastating.[7]
Treehouse (2013–2014)
Following his departure from Break Media, Siu joined Treehouse as Head of Marketing.[7] At the online education startup, he led growth initiatives that resulted in a 98% increase in monthly revenue during his tenure.[7] His success at Treehouse positioned him for his next venture in acquiring and transforming Single Grain.[7]
Single Grain (2014–present)
In 2014, Siu acquired Single Grain, a struggling SEO agency, for $2.[5][7] The company was founded in 2009 but was failing when Siu took control.[5] Under his leadership, Single Grain transformed into a full-service digital marketing agency specializing in SEO, paid media, content marketing, and conversion rate optimization.[5]
The agency now employs approximately 50 people and serves Fortune 500 clients including Amazon, Uber, Salesforce, and Airbnb.[5][11] Single Grain achieved Great Place To Work certification in 2023 with a 93% employee satisfaction rating.[3]
ClickFlow (2018–present)
In 2018, Siu founded ClickFlow, a content intelligence software platform designed for SEO experimentation and optimization.[6] The company provides tools for content creators and marketers to analyze and improve their search engine performance.[6]
Media and speaking
Siu hosts two podcasts that have generated over 100 million combined downloads.[12][9] "Marketing School" focuses on daily marketing tips and strategies, while "Leveling Up" features interviews with entrepreneurs and business leaders.[6][12]
As a keynote speaker, Siu commands fees ranging from $30,000 to $50,000 for presentations on digital marketing, entrepreneurship, and business growth.[8] He has spoken at HubSpot's INBOUND conference and other industry events.[2]
Public statements
References
- Eric Siu | Entrepreneur — Entrepreneur
- Eric Siu | UNBOUND - HubSpot's Marketing & Sales Event — HubSpot
- Working at Single Grain | Great Place To Work® — Great Place To Work
- Single Grain's Eric Siu on using content to grow your business — Intercom
- About Us - Single Grain — Single Grain
- About Eric Siu — Leveling Up
- #72: How Eric Siu Saved a Failing Company and Took It to Success — Heights Platform
- Eric Siu | Keynote Speaker | AAE Speakers Bureau — AAE Speakers Bureau
- How Eric Siu leveraged his hugely popular podcasts to grow his ad agency — Simon Owens Substack
- SPI 807: The Future of Online Business and Digital Marketing with Eric Siu — Smart Passive Income
- Single Grain Reviews, Pricing & Features (2026) | SalesHive — SalesHive
- Leveling Up with Eric Siu - YouTube — YouTube
